The expansion of the app analytics market is driven by multiple factors, such as the rising utilization of apps for mobile advertising, the adoption of digital transformation strategies, and the growing penetration of smartphones alongside the increasing

App analytics market categorizes the global market by software, by services, by type, by application as user analytics, revenue analytics, Ad monitoring & marketing analytics, and app performance analytics & operations, by vertical & by region

global app analytics market size to grow from USD 1.05 billion in 2018 to USD 2.85 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 22.1% during the forecast period. The major factors that are expected to drive the growth of the market include